Millis, MA- iSocion, a new social networking site, launched the testing phase of their company yesterday bringing many questions from their beta testers as to the infinite possibilities this site can bring to a world full of people constantly struggling to understand each other.

iSocion is a fully functional and superior social networking tool which will enable users to actually change their own page layouts, filter the amount and type of incoming communication, and provide feedback and suggestions that will help to continuously improve the user’s experience in order to meet or exceed their expectations without destroying their privacy.

One of the key critical differences between iSocion and other media sites are the differences in their Privacy Policy, which many will find appealing. The default is PRIVATE!

In other words, you are in charge of how you want to see (or not see) other people’s information. iSocion users are not force-fed every status update from the 200+ people they have never even met or spoken to before on their friends list. Users can utilize as much or as little of the socionics aspect of the website as they want.

So what else separates iSocion from the thirty other social networking sites currently on the Internet? PERSONALITY. With other social networking sites it’s the same dog and pony show. Register, import your contacts, find your friends and chat with them incessantly about whatever it is that gets you through the day.

With iSocion, they make personality a big part of the picture, making it an interesting and unique functionality that nobody else has. When you first register you have to answer a series of questions that help decide which of the 16 personality types fits you best. You are then given access to a breakdown of how you function as a person in the world. You are then also compared to other personality types known as intertypes. Sound intriguing?

I took the test and was given the personality type of The Artisan. This made perfect sense to me and without breaking it all down (you’ll have to register on the site yourself to find out) I was able to see a little more into my own personality.

Now let’s add some friends. What are their personality types and even more interesting, if you match us together, what are our intertypes? How do we communicate effectively? iSocion raises the question of whether or not you really know your “friends” and how aware you are of the dynamics of your “relationships” whether they are at work, home, school or romantic.

It’s great to log onto a social network site and instantly add your 500+ “friends” but how well do you know them? Perhaps you didn’t know that a few of your “acquaintances” are actually more like you than you originally thought?

What are the benefits? First of all, let’s take dating and this by no means is a dating website. Wouldn’t you like to know if you’ve been dating the same “type” all of these years just to find out that your better suited for a completely different personality?

Maybe you are interested in the dynamics of your various friendships. Why does that one friend always argue with you? Why can’t you let them go? What is it about your relationship with them that you feel must continue?

Maybe you don’t care too much about dating or friendships but a boss or co-worker or even a client has presented himself as a difficult person to deal with. But you have to deal with them. Maybe knowing a little bit about the interdynamics of your personalities can help you get to that next level? Maybe you are an Empath constantly surrounded by Conqueror’s and you are looking to meet some of your own kind?

“Users will find Socionics useful and FUN, as they evaluate their own personality types as well as the interpersonal relationships that exist between them and those they interact with. As they become more familiar with the site, we hope users will realize the far-reaching potential that can also be applied to various Business, Educational, Medical and Research sectors as well; all while maintaining their personal privacy.”- Craig Domenicucci, CEO

So where did this genius concept come from? It came out of a branch of psychology that’s been around for over 40 years called Socionics. Socionics is a branch of psychology based on Carl Jung’s work on psychological types, Sigmund Freud’s theory of the conscious and subconscious and Antoni Kepinski’s theory of Information Metabolism. Socionics was founded mainly by the Lithuanian researcher Aushra Augustinavichute in the 1970s and is now evolving rapidly. Socionics also shares much in common with the work of Myers and Briggs, however there are circumstances when Socionics and MBTI® theory differ in a few significant ways.

Socionics is based upon the idea that we are all different in fundamental ways. One’s ability to process different information is limited by their particular type. A person’s behavior is dependent on a set of blocks called “psychological functions”. Different ways of combining and chaining these functions result in different ways of accepting and producing information, which in turn results in different character types. There are sixteen types.

The main advantage of Socionics is the Intertype Relations theory. Based on a person’s psychological type, it is now possible to anticipate development in human relationships with incredible accuracy. This makes it a very powerful tool when dealing with problems in relationships. Generally, a minimum amount of knowledge in Socionics is irreplaceable in any field of human activity where more than one person is involved, having to work or live together.

For example, I have been classified as The Artisan and a friend of mine as The Observer. When you put us together you get an intertype called a “Look-A-Like” relationship.

ILI- The Observer

SLI- The Artisan

I know you? You seem familiar…”

For more information on iSocion

or to schedule an interview

email: pr@iSocion.com